Should Celebrities Put Themselves Into Politics - 1569 Words

Historically, there have been countless numbers of celebrities that have run for public office. Some, such as Fred Thompson and Ronald Reagan, were favorable by the majority of voters, while others, such as Arnold Schwarzenegger and Donald Trump, tended to be split fifty-fifty or less. The repetition of celebrities running for office poses the same questions every election term: should celebrities put themselves into politics? What implications will this have on the American government, whether national or state level? Some would claim that it is their constitutional right to involve themselves, while others scoff at the mere idea of a celebrity president or senator, claiming that there is no way that someone with such a large fan base is able to run fairly and make decisions for the benefit of their country and not themselves, thus being perfect recipe for a dictatorship-like government. These statements and questions have been posed for decades, nearly every election term. Although celebrities do have the constitutional right to run for office, be elected into office, and give their opinions and endorsements to politicians, they should be carefully considered by electoral colleges, party leaders, and, more importantly, voters as to whether they are qualified to run, have the intent to lead with integrity, and if their political opinions have any merit, based solely on their academic and career background in politics. Celebrities have been in politics for years, butShow MoreRelatedIndia: Truely a Democratic Country862 Words   |  4 Pagesthis definition to be complete, even then this definition has its own contradiction. 1.) Who says these politicians are selected By the people No, they select themselves. In democracy people are the king maker, but now only kings are king maker. Better say it’s all the money game. Where do you see people coming in politics from weaker sections They just will, they desire, they wish and they dream, but it’s so dominated by today’s artificial lights that they can’t dare to come out of darknessRead MoreShould Employers Dictate What Employees Wear Outside of Work?842 Words   |  4 Pagesappropriate dress outside of the job? Employers should only have a say of what one wears while representing the company. In our society we are not forced by the government to wear specific articles of clothing in public. For example, an Arabic woman must wear an Abbaiya in the public eye whether at work or at the market. If employers are allowed to determine what is worn outside the work environment then we are following this communist tradition. Employees should be allowed to make their own clothing decisionsRead MoreHow Propaganda Affects Teens1087 Words   |  4 Pagesthat brand is for â€Å"cool† teens. Propaganda negatively affects teens and really reaches them through trends, fame, how to look cool, and to do what everyone else is doing. Some examples are commercials, fashion; make up, magazines, models, celebrities, politics, and the news. Why target teens with propaganda? The stereotypical teen hates their parents, looks great, they are moody, texts all the time, and has the necessity to look â€Å"cool†. Since teenagers want to look â€Å"cool† they buy trendy thingsRead MoreAnna Wintour is one the worlds most recognised creatives. Nowadays she is regarded as the most800 Words   |  4 Pagesone of fashion’s most influential women. Condà © Nast were in desperate need of someone to shake up Vogue. Since the 1960’s Vogue had been at the forefront of the fashion world. However, with the establishment of Elle magazine, the company found themselves in desperate need of change. There were fears that Vogue had become boring and irrelevant to the modern woman, so Wintour was given complete creative control, as well as as much financial backing as she needed. Here Wintour’s creative personalityRead MoreThe Media s Negative Influence On The World1407 Words   |  6 PagesWhen teens unlock their phone, read a magazine or turn on the TV, they see what the media wants them to see. When teens look at the media, they see celebrities with luxury life styles that they dream to have. These celebrities are then plastered onto the cover of a magazine and are called beautiful by the whole world. Not only does the media put out a false reality, but they also promote negative behavior and information. Teens are constantly being fed this negative information. Whenever teens getRead MoreThe Perfect Body Image. The Horrific Things That Females1277 Words   |  6 Pageshorrific things that females put themselves through to lose weight is heartbreaking. Not only are bul imia sufferers suffering from vomiting but they suffer from stomach cramps, bags under their eyes, and hair loss. It has also been confirmed that celebrities have also experienced bulimia. Females look up to these females just like they look up to females in the spotlight for beauty standards, however these celebrities brush off the disease. Sacker mentioned â€Å"that celebrities appearing on talk shows makeRead MoreHow Effective Are Celebrity Endorsements1712 Words   |  7 PagesHow effective are Celebrity Endorsements Ever since the start of commercial radio in the 20’s and the since the first silver screen entered the market, broadcasting messages by celebrities has been a tool employed to endorse products.†Just about every star was associated with one sponsor’s product he or she plugged.†(1). Over the years celebrity endorsement became an essential part of marketing (more than 25% of television ads feature celebrities)(5), for the endorser it became an easy way of generatingRead MoreEssay about Celebrity Activists in Contemporary Society3637 Words   |  15 PagesCelebrity Activists in Contemporary Society Works Cited Not Included According to the book Celebrity Politics, approximately 10 percent of Americans get national political news from nightly entertainment shows such as the Tonight Show. For Americans under 30, the number is nearly five times as many (Orman and West 100). Citizens are looking to be entertained rather than simply educated by the nightly news. As David Schultz aptly put it, â€Å" The new media cover politics, but only politicsRead MoreSocial Media Has Impacted The Lives Of Teens And Adults1482 Words   |  6 Pagesuser to share experiences or ideas with others.   Journalists have been able to broadcast political and pop culture news not only on television, but also through social media. Because of social networks, fans are able to keep up with their favorite celebrities and are able to connect with them. Social media has affected political campaigns. Now it has become essential for the candidate to take part in social media cites in order to catch the eye of potential voters an d reach a broader audience. The socialRead MoreFeminism, the Public and the Private Essay1471 Words   |  6 PagesFeminism, the Public and the Private Conceptualizations of the public and the private have always been central to the politics of second-wave feminism. The slogan, the personal is political, implied that private life was often the site, if not the cause, of womens oppression. In 1974, some of the authors of Woman, Culture and Society (Lamphere and Rosaldo 1974), one of the founding texts of academic feminism, asserted that the universal cause of womens oppression lay in their confinement to

Teen Commit Suicide - 724 Words

Committing suicide is a very serious problem because suicide could cause them to kill or harm theirself. Also, teens have a lot of ways to committed suicide by hanging theirself and many more. Many teens joke and make fun about suicide they probably think teen suicide is a game and they do not see it as a serious problem. Some teens are having suicidal thoughts and won’t tell people their problems. If teens told their problems to others their friends would of understand what they’re going through and they could help each other. People Suffering of losing their childrens Why are parents suffering of losing their childrens? Parents are suffering of losing their children’s because teen parents around the world are suffering of loss their†¦show more content†¦There is a number to call 1-800-273-8255 Suicide Prevention Lifeline you can call if you want to talk to someone about committing suicide they will listen to you and will convince you to not commit suicide or call 911 immediately. Also they will give you advice on how to live your life better than just depressed emotions. Cyber Bullying Bullies use the internet to do their dirty work. Why? you might ask, because someone might post something embarrassing or horrible like post a picture of them doing something embarrassing,fake info about them,or nudes. Which also means they could feel depressed and think of killing themselves. Cyberbullying could be mostly used in social media. Social media is a big part in life right now, and it’s especially used for drama and for also spreading rumors. Some teens are being hate on because of how they look, of what they do, or of where theyre from. Teens all over the world are committing suicide because of cyberbullying. Teens around the world are committing suicide and are making their life more harder than it is. Lots of teens parents are suffering of loss and sadness because of their child committing suicide. Teens leave lots of hard or obvious hints of them maybe committing suicide, for an example they might have really bad behavior with someone. Another example is they might have trouble socializing with someone, or they might give away their valuable stuff.Show MoreRelatedTeens that Commit Suicide Are Not Selfish1080 Words   |  4 Pages Growing up has its ups and downs. As a teen, we stumble upon different issues that are overbearing and stressful. One of the major problems is teenage suicide. Teenage suicide is slowly arising, and is becoming more serious year after year. â€Å"Suicide is the third leading cause of death for teens†(†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦). As a result, it is progressively important on how we handle suicide, the major affects it causes, and understanding why teens choose to take that pathway. The teenage years are one of theRead MoreBreaking News : Teen Commits Suicide1222 Words   |  5 Pages â€Å"BREAKING NEWS: TEEN COMMITS SUICIDE† is not an unusual headline to read. Time and time again teens are making the choice to end their lives much like Richard Kirchoff’s son, Ryan Kirchoff, who took his life at the young age of 18. Kirchoff’s son was a normal kid who had many friends, a loving family, and dreamt that he would become a successful doctor, but all was taken away after he made the decision to take his life. Ryan had depression and refused to seek help from the people he trusted resultingRead MoreFactors that Leads Teens to Commit Suicide741 Words   |  3 Pagesemotional and physical, can contribute to a teen’s decision to take his or her own life. Adolescent suicide rates have no doubt risen over the past 50 years, but the question is, why? As our world continues to advance decade by decade, modern-day teenagers experience problems that are quite different than those faced by teens from previous generations. One distinct, modern influence of teenage suicide is social media. Naturally, most teenagers today own or have access to a smart phone, computer, orRead MoreThe Issue Of Teen Suicide1715 Words   |  7 PagesMichelle Todd September 7, 2012. What if your friend wanted to commit suicide? What’s the first thing you would do? Scream? Cry? Help? Many people wish they had helped their friend after they commit suicide. Being the victim is scary, being the witness is scarier, and being the bystander is the scariest. Suicide has been a problem for a very long time. It can be caused by stress,anxiety, bullying, and mental illnesses. Teen suicide is a huge problem because there are so many situations that canRead More Informative Speech on Teenage Suicide Essay663 Words   |  3 Pagessay they seriously consider committing suicide, we need think about what is wrong. What makes these 15 and 16 year olds that have so much of their life left to live want to die? 14% of teens said they tried to kill themselves. That’s like having 3 people in our class who have tried to commit suicide. The pressures of life at our age are difficult but they’re not so difficult that 4,135 teenagers a year should be killing themselves. The rate of teenage suicide has tripled since 1950, but why? nbsp;nbsp;nbsp;nbsp;nbsp;IsRead MoreTeen Suicide And Teenage Suicide1371 Words   |  6 PagesGutierrez Concepcion Gutierrez-Yanez Mrs. Gallos English 3 Honors April 6, 2017 Teen Suicide Brandy Vela, an eighteen-year-old high school student, committed suicide right in front of her family. Due to all the bullying over her weight, and especially in social media, she pulled the trigger and ended her life. It is said that her sister had heard a noisy disturbance and when she went upstairs to her sister’s room, she found Vela holding a gun pointing at her chest. â€Å"She is just crying and cryingRead MoreTeen Suicide Essay examples1443 Words   |  6 PagesSuicides are one of the leading causes of teen deaths in today’s society. The thought of one ending his or her life is developing in the minds of teenagers around the globe. â€Å"To kill oneself as a means of escape from poverty or disappointed love, or bodily or mental anguish, is the deed of coward rather than a brave man, because to run away from trouble is a form of cowardice. While it is true that the suicide braves death, he does it not for some noble object but to escape some ill† (Marco vitz 17)Read MoreThe Dangers Of Peer Pressure Lead To Teen Suicide1268 Words   |  6 Pagespressure leads to teen suicide because teens feel as if they are not accepted into any groups, and this makes any teen feel like no one likes them. This leads to depression and causes teen to self-harm or even worse take their life. â€Å"Teens turn to friends for support when they are feeling depressed and suicidal, and this is because they are their peers, so they might be able to help them through their problems† (National Suicide Prevention Lifeline). Peer pressure makes a teen a whole different personRead MoreSuicide And Youth Suicide1234 Words   |  5 Pages Suicide is the 10th leading cause of death in the US. The percentage of gun deaths by suicide is 64%.Youth suicide rates are going up at an alarming rate in the years. The number one method that people go to is firearms, 49.8% of suicidal people chooses this method.They found that in 2014, the most recent year for which da ta is available, the suicide rate for children ages 10 to 14 had caught up to their death rate for traffic accidents (source 1). In all, 425 children ages 10 to 14 killed themselvesRead MoreTeen Suicide Essays1064 Words   |  5 Pagesfrom cancer, getting shot, or car accidents, but by their own hands. They make the choice to take their lives; they commit suicide. To begin, what is â€Å"Suicide†? According to the Merriam Webster Dictionary, suicide is the act or instance of taking one’s own life voluntarily and intentionally. The number of teenagers who take their lives is rapidly increasing each year. Teen suicide is escalating out of control and no one seems to realize just how severe the issue has become. Every day and average

The Physics of Archery Essay - 2032 Words

The Physics of Archery There are not many activities out there that relax and soothe me quite like shooting my bow. It is not as simple as it sounds though, just pulling on the string, releasing the string, and watching the arrow fly towards your target. There are a number of aspects that must be taken into consideration when trying to shoot a bow and arrow efficiently, this is where we will get into the physics of archery. There are two main things to consider when looking at archery and the physics concepts behind it. First there is the bow, which basically is a device that uses human force over a distance and converts that into stored Mechanical Potential Energy. The second factor involves that stored Mechanical Energy being†¦show more content†¦The materials that construct the Recurve bow must be taken into consideration when looking at the force applied from the bow. The most popular material for traditional archers today would have to be a certain type of wood from the yew tree. The reason for this particular choice of wood is that it contains the highest elastic energy storage per unit mass for any type of wood, which is around 700 Jkg-1. Which is very close to having the same rating as spring steel. However with technology these days more people are leaning towards a type of carbon-fiberglass laminate. This particular combination brings both a lighter weight than wood and a higher elast icity rating. The reason some wood bows are still around is due to the fact the old timer-traditional type archers shun using any kind of technology or advancements to aid them in shooting their bows. The material of the strings also needs to be taken into consideration, this is so because the string mass needs to be kept as low as possible for obvious reasons with efficiency and speed of the bow. Another thing to be looked at would be the Draw Weight or Draw Force of the bow, which basically is how much weight or force isShow MoreRelatedBall State Of The Orchid Greenhouse1321 Words   |  6 Pagesmajors Theatre: Ball State has a great theatre program. Infact many people that want to get into theatre in indiana go to Ball State. There are a lot of teachers in the program so it isn t hard to get individual attention. Physics: Ball State has a good physics program. One of the things the they advertise on their website is that there is hands on learning and you get individual attention. Some of the teachers at Ball State are actually working to make groundbreaking discoveries like fullRead MoreCareer Resume : Computer Programmer4000 Words   |  16 Pagesand Calculus III (4) †¢ MAT 208 - Introduction to Linear Algebra (4) †¢ MAT 214 - Calculus of Several Variables I (3) †¢ †¢ PHY 131 - General Physics (3) (B1) and †¢ PHY 131L - General Physics Laboratory (1) (B3) †¢ †¢ PHY 132 - General Physics (3) and †¢ PHY 132L - General Physics Laboratory (1) †¢ †¢ PHY 133 - General Physics (3) and †¢ PHY 133L - General Physics Laboratory (1) †¢ †¢ STA 326 - Statistical Methods for Computer Scientists (4) General Education Requirements: 68 units Area A. CommunicationRead MoreEssay about The History and Future of the Olympics1940 Words   |  8 Pagesfrom being paid in their professional season to participate. The motto of the ancient Olympics is Citius, Altius, Fortius, which in terms that we understand, Faster, Higher, Stronger. Where are these three words are interpreted in table tennis, archery, equestrian, race walking, curling, synchronized swimming, synchronized diving (Contoni). These games just are not exciting and have nothing to do with the motto Citius, Altius, Fortius. So, what does make an Olympic sport a sport? The answerRead MorePhysics : Mechanical Properties Of Materials2190 Words   |  9 Pagesmaterial, and engineers must consider all of them before deciding on a material. If a material is not properly chosen, the object being made may not work correctly. When in the process of making an object, properties must, also, be remembered. An archery bow, for example, would not work correctly if it were pre-bent. A bow starts out straight and is bent. This is done to create strain energy and this is what throws the arrow. Most properties stem from engineering stress and engineering strain. TheseRead MoreQueen Elizabeth I; a Powerful Ruler in England2773 Words   |  12 Pagesthrone was nonexistent. In fact, she took this opportunity and excelled in her education. Specialized tutors taught Elizabeth to be fluent in Latin, Greek, French, and Italian, and explored arithmetic, astronomy, physics, logic, rhetoric, music, and sports such as riding horses and archery. She had a well-rounded education, one that would qualify to the people in being a leader, which impressed many. Ascham, one of Elizabeth’s wisest tutors, spoke to a friend of her demeanor, â€Å"’She has just passedRead MoreSport Science13852 Words   |  56 Pageshow ever, in a competitive market, practising a skill repeatedly to improve is not always enough. Learning skills has become a science in itself. Now, to reach the top of their game, athletes need to understand and consider the nature of skills, the physics of movement and the athletes’ own physical attributes and psychology. The following chapters delve into the science of learning skills that will assist you to develop and reï ¬ ne physical skills and maximise your sporting potential. Focus questions

Marketing Course of Action for Advancement and Globalization

Question: Discuss about theMarketing Course of Action for Advancement and Globalization. Answer: Introduction The present world of technological advancement and globalization has made the competition among the various companies and business organization fierce. Therefore, the various companies as well as the business organizations often take the help of several innovative marketing strategies to outrival their competitors. It is to be noted that the various strategies as well as marketing policies are designed by the various companies and business organizations to bring about an overall growth and development of their concerned company or business organization (Jobber Ellis-Chadwick, 2012). The concept of marketing is a very traditional one and the various companies and the business organizations have been taking the help of this particular tool to enhance their business profits (Armstrong, et al., 2015). However, the concept gained popularity in the 19th and the 20th century with the advent of globalization (Armstrong, et al., 2015). The present day marketing focus is not only on the promo tion of the products as well as the services offered by the various companies as well as the business organizations but also on effective pricing strategies (Wilson et al., 2016). Therefore, it will not be too far-fetched to comment that the prospects of a company or business organization depends on the kind of marketing strategy which they adopt and also on the particular scenario in which they are being used. The effectiveness of a marketing strategy depends on the scenario as well as the context in which they are being used (Wilson et al., 2016). This report intends to give an overview of the specific marketing courses of action and their related aspects. The use of marketing for gaining competitive edge The article Marketing Intelligence as a Strategic tool for Competitive Edge written by the author Goddy Osa Igbaekemen and published in the journal British Journal of Marketing Studies intends to provide an overview of the way marketing strategies are being used by the various companies as well as business organizations to gain competitive advantage over their competitors (Igbaekemen, 2014). In the opinion of the author, Marketing is becoming a battle based more on information than sales power (Igbaekemen, 2014). It is to be noted that the fierce competition which the various companies as well as the business organizations are experiencing are compelling them to undertake a thorough analysis of their external and internal environment in which they are operating and thereby devise effective strategies to counteract the competition faced by them (Hartley Claycomb, 2013). Therefore, many companies as well as business organizations often take the help of various innovative marketing str ategies. In the opinion of the author the sole fulcrum of her study is to investigate how marketing information system could help in achieving or attaining competitive edge and the way the various companies as well as the business organizations can utilize this particular aspect to enhance their prospects in the market not only in the context in the present time but also keeping in view the future as well (Igbaekemen, 2014). It is significant to note that the solution to this particular problem in the opinion of the authors is to take the help of effective marketing intelligence and the adoption of suitable marketing intelligence system for an organization (Igbaekemen, 2014). The author in this particular article tries to find out the major factors which influence the marketing decisions made by the various companies or the business organizations and also the various policies and the strategies which they often take the help of in order to gain a competitive edge over their competitors in the international and the local market. In the opinion of the author there are several factors like the need for information, the uncertainty of the future events, environmental factors, complexity of the marketing activities, decision making factors, quality of the products or the services offered, supply of raw materials, technological considerations and others which influence the marketing strategies adopted by the diverse companies and the business organizations (Igbaekemen, 2014). In addition to this, the author also emphasizes the needs as well as the importance of the marketing decision support system for the formulation and the effective implementation of the var ious marketing strategies used by the companies and the business organizations (Igbaekemen, 2014). The findings of this particular can be implemented in the every business world to gain effective competitive edge by the various companies as well as the business organizations over their competitors and rivals. It is significant to note that in this particular article the author speaks about the need for the development of effective marketing intelligence as well as marketing decision support system which will help the various companies as well as business organizations to develop strategies as well as policies which will lead to their overall growth and development. Therefore, the various marketing managers can utilize these concepts which the author articulates in the article to develop effective marketing strategies to outrival their competitors and also to succeed in the longer run. In addition to that, the author also articulates the various factors which the various companies as well as the business organizations should take into consideration for the formulation and the imple mentation of the marketing strategies. It is to be noted that the present day marketing managers can take those factors into consideration for the formulation and the implementation of the marketing strategies developed by them for the overall growth as well as the development of the company or the business organization concerned (Babin Zikmund, 2015). I would like to comment here that the concepts raised in the article in my opinion are very relevant in the present day business world and the various companies as well as the business organizations should take into consideration these factors while designing their marketing strategies and also during the implementation of them for the achievement of their desired goals and objectives. As already mentioned the effectiveness of the marketing strategies depends on the context as well as the scenario in which they are used. Therefore, the various marketing managers should study the internal as well as the external environment in which they are operating and also the marketing strategies adopted by their competitors and other companies into consideration before formulating their own marketing strategies and implementing them. Marketing and social media The article Classroom Community, Pedagogical Effectiveness, and Learning Outcomes Associated with Twitter Use in Undergraduate Marketing Courses written by Theresa B. Clarke and C. Leigh Nelson and published in Journal for Advancement of Marketing Education in the year 2012 intends to give an overview of the process of marketing and the use of various social media platforms like Twitter, Facebook and others in that particular process (Clarke Nelson, 2012). This particular study by the authors tries to analyze the effects of the use of the Twitter in the process of marketing and the way this particular technology can be utilized to enhance the process of marketing (Clarke Nelson, 2012). The authors in this particular article try to analyze the impact of latest technologies as well as innovations on the process of marketing utilized by the various companies as well as the business organizations (Clarke Nelson, 2012). It is to be noted that the advent of the latest technologies as well as innovations have drastically changed the way the various companies as well as the business organizations conduct their business (Babin Zikmund, 2015). A pertinent example of this is the use of the latest technology as well as the innovations like the use of the various forms of electronic media for the conduct of their business. Thus, the various companies take the help of various social media platforms like Twitter, Facebook and others for the purposes of the promotion of their products and also to analyze the needs as well as the requirements of the customers in the most effective manner (Clarke Nelson, 2012). Therefore, it would not be too far-fetched to say that the various so cial media platforms have become an important part of the marketing strategies adopted by the various companies as well as the business organizations. The various marketing managers in the present day business world face various problems related to the process of marketing (De Mooij, 2013). The major dilemma which most of the managers face is which marketing strategy they should use in a bid to promote their products as well as services and also to bring about the overall growth and the development of their business organization or the company concerned (De Mooij, 2013). Therefore, the various marketing managers often take the help of the various forms of electronic media to promote the products as well as the services offered by their company or the business organization concerned. The use of the various forms of social media not is time saving but also is very cost effective (De Mooij, 2013). It also provides the various companies as well as the business organizations with the option of finding the needs and the requirements of the customers in the best possible manner. Therefore, the various marketing managers often resort to th e use of the various forms of social media for the process of marketing of their products as well as services. I would like to comment here that I totally agree with the concept which the authors argue about in this particular article. The present day world of technological advancement does calls for the use of latest innovations as well as technology for the purposes of business. Therefore, the various companies as well as the business organizations should try to use the latest innovations as well as technology for the purposes of their business and more specifically for the purposes of marketing. Marketing strategy and Organizational Performance The article Impact of Environmental Dynamism on Marketing Strategy Comprehensiveness and Organizational Performance written by the authors Wael Mohd, Subhi Idris and Raed A. Momani in the year 2013 was published in the International Journal of Business and Management. It gives an overview of the relationship between the various marketing strategies and organizational performance (Idris Momani, 2013). It is to be noted that this is one of the very few articles which try to analyze the relationship between the two concepts. The authors in this particular paper try to explore the relationship between the concepts of marketing strategy and organizational performance. The performance of the employees within a particular company or business organization is directly related to the performance of the employees (Idris Momani, 2013). The marketing strategies which the companies or the business organizations is directly related to and also affects the performance of the employees. It is often seen that if the marketing strategies used by a particular company or business organization is innovative and technologically advanced then the employees within that particular organization or the business organization naturally feel the desire to perform better. The marketing managers related to the various companies as well as the business organizations can utilize this particular concept not only to enhance the performance level of their employees but also to develop new innovative and technologically advanced marketing strategies. It is to be noted that the various marketing strategies which a company or a business organization uses has a direct impact on the brand image of the company or the business organization concerned (De Mooij, 2013). Therefore, the various marketing managers should take these factors into consideration for the formulation as well as the implementation of their marketing strategies. It is to be noted that both the concepts of marketing strategies as well as organizational performance form important aspects of the entire business strategies of the various companies as well as business organizations. Therefore, the various companies as well as the business organizations should take both these factors into consideration for the development of their marketing strategy and also for their implementation. Conclusion Therefore, from the above discussion it becomes apparent that marketing forms an important aspect of the overall business plan of the various companies as well as the business organizations. It is to be noted that the various companies as well as business organizations use several innovative marketing strategies in the present times to outrival their competitors. In addition to this, an effective assessment of the internal as well as the external is also important for the formulation and the implementation of the various marketing strategies. It is to be noted that the effectiveness of the various marketing strategies depends on the scenario as well as the context in which they are used and therefore the marketing strategy which was useful for one company or business organization may not be effective for another company or business organization. References Armstrong, G., Kotler, P., Harker, M., Brennan, R. (2015).Marketing: an introduction. Pearson Education. Babin, B. J., Zikmund, W. G. (2015).Exploring marketing research. Cengage Learning. Clarke, T. B., Nelson, C. L. (2012). Classroom community, pedagogical effectiveness, and learning outcomes associated with Twitter use in undergraduate marketing courses.Journal for Advancement of Marketing Education,20(2). De Mooij, M. (2013).Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Hartley, R. F., Claycomb, C. (2013).Marketing mistakes and successes. Wiley. Idris, W. M. S., Momani, R. A. (2013). Impact of environmental dynamism on marketing strategy comprehensiveness and organizational performance.International Journal of Business and Management,8(9), 40. Igbaekemen, G. O. (2014). Marketing intelligence as a strategic tool for competitive edge.British Journal of Marketing Studies,2(5), 17-34. Jobber, D., Ellis-Chadwick, F. (2012).Principles and practice of marketing(No. 7th). McGraw-Hill Higher Education. Wilson, A., Zeithaml, V., Bitner, M. J., Gremler, D. (2016).Services marketing: Integrating customer focus across the firm. McGraw Hill.